Sephora partnered with IRT to create custom products to coincide with their new store openings and gift-with-purchase programs to be distributed globally. Our goal in working with an international beauty brand like Sephora was to create products that felt special, rather than a simple giveaway. Thanks to our in-house creative team and incredible global supply chain, we were able to create and promptly deliver quality lifestyle products that met the high standards of Sephora.